“GEOTREK”
At CU Boulder I was assigned to work with 4 other students to execute a campaign for GEOTREK. As Creative Director, I shaped the vision behind our campaign building a cohesive world across strategy, social, and photography. Each piece is designed to move beyond product and into lifestyle, positioning Geotrek as a symbol of freedom, spontaneity, and the ability to go wherever, whenever.
Creative Director, Content Creator, & Photography
Xo, Olivia
SOCIAL CAMPAIGNS
SOCIAL AD 1
SOCIAL AD 2
PHOTOGRAPHY
“THE SHOP” IG REEL